Strategy & Planning

Want to work with a team that’s thinking ahead?

Strategy & Planning

Strategy & planning built around clear, actionable foundations.

We define your audience, map competitor positioning, and build structured marketing documents your team can execute against. This includes clear offer frameworks, campaign plans, and stage-by-stage guidance aligned to your local market.

The outcome is a simple, repeatable system, where targeting is clear, messaging is competitive, and every campaign is backed by a plan designed to drive consistent enquiries.

Digi identifies where you’re winning (and losing) in your local market, using these insights to focus spend, sharpen messaging, and improve results.

  • Mapping Data

    We use internal tools to map your local area, identify where your audience lives, and build a clear framework around targeting.
  • Avatar Profiles

    We build avatar profiles using local data, campaign insights, and in-club feedback to understand who is most likely to join.
  • Reaching the Right People

    Our team specialise in applying technical targeting, location controls, and optimisation frameworks to prioritise local audiences, helping simplify your operations.

As part of our onboarding to a digital strategy, we assess your local market to understand competitors, positioning, and gaps, using these insights to shape your strategy and find early wins.

  • Onboarding Experience

    We review your local market with your team to identify key competitors, what they’re doing, and where you can stand out, shaping how, where, and when you show up.
  • Team Meetings

    Our team stays available for regular planning sessions, using them to review local competitor activity, offers, and creative—keeping your strategy sharp and relevant.

We create clear, practical marketing documents that guide execution, covering offers, messaging, timelines, and campaign structure so your team knows exactly what to do and when.

  • Marketing Approval Frameworks

    Aligning execution guides with campaign overviews, giving teams clear direction, key details, and structured approvals to support planning and rollout.
  • Team Guides

    From campaign overviews to execution guides and UGC shotlists, teams working with Digi show up prepared and ready to launch.

Connected to the platforms you already use

[ Services ]

What we do

More services to keep your marketing moving, content that stays consistent, and tools that help you convert more leads. Add them to your core campaigns, or use them when you need extra momentum.

What is the Digi Marketing Hub?

It’s your all-in-one performance dashboard, giving you full visibility into leads, conversions, and transperrant media spend across every marketing channel

How secure is my data?

Your data is protected with enterprise-grade encryption and strict compliance protocols, always secure, always private.

Do I need technical knowledge to use the platform?

Not at all. It’s designed to be simple, intuitive, and fully supported by our team, from onboarding to day to day use.

How does it integrate with my existing marketing tools?

Seamless integrations with Google, Meta, email platforms, and all popular advertising channels.

Is the Digi Marketing Hub included in all digital marketing packages?

Yes, it’s included in every Digi service package as a standard feature. No hidden costs, just added value.

Can I track multiple campaigns and channels?

Absolutely. Compare campaigns side-by-side across email, social, paid ads, and more, all in one place.