Get recommended by ChatGPT.ChatGPT ads agency, Australia

ChatGPT now shows sponsored placements under its answers in Australia. We help you show up there, and in the answer itself.

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AI SEARCH
Is there a 24/7 gym near Pimpama with a sauna?
Anytime Fitness Pimpama · Sponsored24/7 gym with sauna & recovery

Founding members: 6 weeks for $6. Book a tour this week.

Ask anything
1The question
2The answer
3Sponsored placement
4Your business, recommended
[ How ChatGPT ads work ]

An ad, right where the decision happens.

ChatGPT ads are new, so here are the basics as they stand today.

01Under the answerAds sit below ChatGPT’s reply, clearly labelled Sponsored and kept separate from the answer itself.
02Matched to the chatAds are matched to the topic of the conversation, so a gym shows up when someone is asking about gyms.
03Free and Go usersAds show to logged-in adults on the Free and Go plans. Paid plans like Plus and Pro don’t see ads.
04Some topics are off-limitsAds don’t show in chats about health, mental health or politics, and aren’t shown to people under 18.
[ Two ways in ]

Paid and earned.

There are two ways to show up in ChatGPT. The businesses that win will do both.

PAID

Sponsored placements

Your business shown under relevant answers, with your photo, a headline and a link. We set it up, write it and look after it, just like your Meta and Google ads.

  • Sponsored cards under the answer
  • Matched to what people are asking about
  • Run alongside your Meta and Google ads
EARNED

Named in the answer

ChatGPT recommends businesses that are clear, consistent and well reviewed across the web. That’s also the only way in for health topics, where ads don’t run.

  • A website that says exactly what you do and where
  • The same details everywhere online
  • Genuine, recent reviews and helpful content
[ Quick check ]

How AI-ready are you?

Tick what’s true for your business today. Most of it helps you on Google too.

0/6

Let’s find out.

Tick the boxes on the left to see where you stand.

Get AI search ready →
[ Where it’s at ]

Early days. Good days.

ChatGPT ads are moving fast. Here’s the short version of how we got here.

MARCH 2026Coming to AustraliaOpenAI announces ads for Australia, New Zealand and Canada.
APRIL 2026Rolling out hereSponsored placements start showing to Australian users.
MAY 2026Self-serve and clicksA self-serve ads manager opens in beta in the US, with cost-per-click bidding.
NOWThe early windowFewer advertisers, more room to learn what works before everyone else arrives.
[ FAQs ]

ChatGPT ads questions.

What people are asking us about advertising in AI search.

Can my business advertise on ChatGPT now?

ChatGPT ads are rolling out in Australia and access is opening up quickly. We’ll tell you where things stand for your business and get you ready, so you can start as soon as it makes sense.

How are ChatGPT ads charged?

Ads started on a cost-per-thousand-views basis, and cost-per-click bidding is now being added. We’ll recommend a starting budget based on your goals and keep a close eye on results.

Do ads change what ChatGPT recommends?

OpenAI says ads don’t influence the answer, and keeps them separate and labelled as Sponsored. That’s why being named in the answer itself, through a clear website and good reviews, matters just as much.

Will my clinic’s ads show for health questions?

Not currently. ChatGPT doesn’t show ads in conversations about health, so for clinics we focus on being recommended in the answer, alongside your Google and Meta ads.

What about Google’s AI answers and Gemini?

The same basics help you there too: a clear website, consistent details and genuine reviews. We look at AI search as a whole, not just one tool.

Do I need to stop my Google or Meta ads?

No. ChatGPT ads sit alongside them. Most of your leads will still come from Meta and Google for now, and AI search is a smart thing to add early.

Be the one ChatGPT mentions.

Tell us about your business and we’ll get you AI search ready, paid and earned.

Get AI search ready →Or call +61 455 401 737

ChatGPT is a trademark of OpenAI. Digi Agency is independent and not affiliated with OpenAI. Details of ChatGPT ads reflect publicly reported information and may change. The chat shown is an illustration.